GiftBooks.ro is an online store developed in collaboration with our friends from Digital Web Expert. The project is dedicated to clients in the corporate environment who want to make a special gift for colleagues or business partners: marketing books, motivational books, success stories from the business world, technical books, tutorials, research papers from leading universities (top 100), etc.. Built on an open source platform, the major challenge was to level architecture and usability, in order to make the purchase path for the customer as short as possible and to develop solutions to root out flaws.